Blog | Purely Imagined

How to Communicate Your Research to Non-Specialists

Struggling to explain your research to those outside your field? Learn practical strategies for communicating complex information.

Oct 29, 20243 min read

Some topics need the right explanation to resonate with your audience. Simplifying complex ideas is crucial for engagement.

Oct 22, 20244 min read

Did you know you can use video on your Amazon listings? Studies show product detail pages with videos see sales increase by up to 9.7%.

Oct 2, 20244 min read

Struggling to get results from your explainer video? Discover five common reasons why explainer videos fail and how to avoid them.

Sep 11, 20244 min read

Pitching to dispensaries, cultivators, or processors? Learn how other canna tech brands are using explainer videos in their marketing.

Sep 3, 20246 min read

Expert advice from David Pascaru, founder of Purely Imagined, on crafting effective explainer video scripts.

Aug 30, 20243 min read

A detailed comparison between screen recordings and software product demos, highlighting their pros, cons, and best use cases.

Aug 27, 20245 min read

SaaS customer onboarding becomes more effective with explainer videos that reduce Time to Value, increase feature adoption, and lower churn.

Aug 12, 20243 min read

Long sales cycles can drain your resources and slow down growth.

Aug 6, 20244 min read

VSLs are a powerful tool to use in your digital marketing strategy.

Jul 31, 20244 min read